Why LinkedIn interests, influencers, and Groups?
- Go over to LinkedIn, and let’s just take a look at some interests. FRED, your customer Avatar, likes real estate investors, and he likes this guy who is a big influencer in this Niche. Okay.
- So these are some influencers. What companies does he like? So he’s typical; if they like some of these things, they’re typically customers. They typically like using these tools. Makes sense.
- What LinkedIn Groups they like. What does he like? He likes Growth Hacking. He likes Content Marketing. She likes fashion store chatbots.
LinkedIn Influencers Followed 1:
Go to your prospects LinkedIn profile, check the interests section and click “see all”. Write down which Influencers your prospects follow.